Introduction of Lena Perminova
Lena Perminova, widely recognized as one of Russia’s most glamorous fashion influencers, philanthropists, and digital entrepreneurs, has become an international style icon admired for her elegance, luxury collaborations, and social impact. Born on September 1, 1986, in Berdsk, Russia, Lena has built a global reputation as a model, fashion influencer, businesswoman, and humanitarian, inspiring millions with her refined sense of style and commitment to meaningful causes.
She first rose to prominence as a model and quickly transitioned into becoming one of the most influential figures in the digital fashion world. With her impeccable fashion choices, Lena became a front-row regular at Paris Fashion Week, Milan Fashion Week, and other prestigious fashion events, often collaborating with globally renowned luxury brands such as Dior, Valentino, Chanel, and Louis Vuitton. Her ability to blend timeless elegance with modern sophistication positioned her as a leading figure in international fashion.
Lena Perminova’s career took a groundbreaking turn when she embraced digital media, using Instagram and social platforms to showcase her style, luxury lifestyle, and philanthropic endeavors. Over the years, she has partnered with global fashion houses, launched high-profile campaigns, and built a reputation as one of Russia’s most successful fashion entrepreneurs. Her strong digital presence has earned her a loyal global following, making her a trusted authority in luxury fashion and lifestyle content.
Beyond fashion, Lena is highly respected for her philanthropic efforts. She is the founder of SOS by Lena Perminova, a charitable initiative that has raised millions of dollars for children’s medical treatments, cementing her legacy not just as a fashion influencer but also as a humanitarian leader. Her commitment to social good has elevated her influence beyond style, showcasing her as a woman of purpose, vision, and compassion.
As an admired global icon, Lena Perminova has been featured in top publications including Vogue, Harper’s Bazaar, Elle, and Tatler, all celebrating her as one of Russia’s most powerful style figures. Recognized for her luxury collaborations and her inspiring philanthropic work, Lena continues to redefine the role of modern influencers who successfully merge glamour with impact.
As of 2025, Lena Perminova’s net worth is estimated in the multi-million-dollar range, primarily earned through modeling, luxury brand collaborations, digital content creation, and her philanthropic projects. She is celebrated for her entrepreneurial mindset, her humanitarian initiatives, and her ability to influence global fashion conversations with authenticity and elegance.
Today, Lena Perminova stands as a trailblazing Russian fashion icon, entrepreneur, and philanthropist, admired for her ability to seamlessly merge luxury fashion with social good. She continues to inspire millions worldwide, redefining the role of fashion influencers by proving that style, success, and philanthropy can go hand in hand. With her strong digital influence and charitable work, Lena remains a symbol of modern luxury, innovation, and compassion in the global fashion industry.
Who is Lena Perminova?
Lena Perminova (born September 1, 1986, in Berdsk, Russia) is a Russian fashion influencer, philanthropist, model, lifestyle creator, and digital entrepreneur. Best known for her glamorous style, luxury brand collaborations, and charitable initiatives, Lena has become one of the most admired figures in the global fashion industry. With her timeless elegance, social influence, and humanitarian work, she has inspired millions worldwide and established herself as a Russian fashion icon and international style leader.
Lena first gained widespread attention as a model in the early 2000s, appearing in high-profile fashion campaigns and gracing magazine covers. Over time, she transformed into a global digital personality, showcasing her fashion-forward looks and luxury lifestyle across Instagram and other platforms. Her unique ability to merge high fashion with personal authenticity quickly made her one of Russia’s most-followed fashion influencers, admired both locally and internationally.
She has collaborated with world-renowned luxury brands including Dior, Valentino, Louis Vuitton, Prada, and Chanel, often appearing as a front-row guest at Paris Fashion Week, Milan Fashion Week, and Haute Couture events. Her impeccable sense of style and consistent presence in the luxury fashion scene has positioned her as a trusted trendsetter and global fashion personality.
Beyond fashion, Lena Perminova is celebrated for her philanthropy. She is the founder of SOS by Lena Perminova, a charitable initiative that has raised millions of dollars to support children in need of life-saving medical treatments. This humanitarian work has made her not only a style icon but also a respected voice for social good, proving that fashion and philanthropy can go hand in hand.
Her influence has been recognized by leading publications including Vogue, Harper’s Bazaar, Elle, and Tatler, where she is often praised for her elegance, impact on luxury fashion, and charitable contributions. She has become a role model for blending glamour with purpose, setting her apart in the competitive world of influencers.
As of 2025, Lena Perminova’s net worth is estimated in the multi-million-dollar range, largely generated from luxury brand endorsements, modeling projects, social media influence, and her philanthropic ventures. Her career trajectory shows how a Russian model evolved into an internationally respected digital entrepreneur and humanitarian.
On a personal level, Lena is admired for her authenticity, family values, and ability to remain relatable while leading a glamorous lifestyle. Her transparency about balancing fashion, family, and philanthropy has strengthened her bond with millions of followers who see her as both a fashion authority and a compassionate leader.
Today, Lena Perminova is far more than a fashion influencer. She is a pioneering Russian entrepreneur, philanthropist, mother, and digital icon who continues to redefine modern influencer culture. With her blend of luxury fashion, social responsibility, and global digital presence, Lena has built a legacy that inspires young women, entrepreneurs, and fashion lovers across the globe.
Lena Perminova Wiki (2025)
| Category | Details |
|---|---|
| Full Name | Lena Perminova |
| Stage/Popular Name | Lena Perminova (Russian Fashion Influencer, Model, Philanthropist, Lifestyle Creator) |
| Date of Birth | September 1, 1986 |
| Birthplace | Berdsk, Novosibirsk Region, Russia |
| Nationality | Russian |
| Ethnicity | Slavic/Russian |
| Sexual Orientation | Straight |
| Profession | Fashion Influencer, Model, Entrepreneur, Lifestyle Creator, Digital Personality, Philanthropist |
| Known For | Luxury Fashion Collaborations, Street Style Influence, Founder of SOS by Lena Perminova, Philanthropic Work, Vogue & Harper’s Bazaar Features |
| Education | Studied economics & modeling before pursuing a career in fashion and digital influence |
| TikTok Username | @lenaperminova (shares luxury fashion looks, lifestyle, wellness & charity campaigns) |
| TikTok Debut | Joined in 2020 |
Lena Perminova Relationship (2025)
As of 2025, Lena Perminova is happily married to Russian businessman Alexander Lebedev, with whom she shares several children. Their family is often featured in Lena’s social media posts, reflecting a balance between luxury, motherhood, and philanthropy.
Her relationship is admired for its stability and for the couple’s shared commitment to philanthropy, particularly through SOS by Lena Perminova, which has saved hundreds of children by raising funds for life-saving treatments.
Her strong family values, combined with her glamorous lifestyle and charity work, make Lena a role model admired across Europe and beyond.
Lena Perminova Age (2025)
Born on September 1, 1986, Lena Perminova is 39 years old as of 2025. With nearly two decades of experience as a fashion model, influencer, and philanthropist, she remains one of the most influential Russian fashion personalities.
Her age reflects her journey of evolving from a young model into a mature global style icon, businesswoman, and humanitarian, admired by millions.
Lena Perminova Height & Weight
- Height: 5 feet 10 inches (178 cm)
- Weight: Around 58 kg (128 lbs)
Lena is admired for her tall, elegant figure and timeless beauty, which perfectly align with her career as a model and luxury fashion influencer.
She is often spotted at Paris Fashion Week, Milan Fashion Week, and Haute Couture shows, where her impeccable style and front-row appearances establish her as one of the most respected global fashion icons.
Her signature looks have been featured in Vogue, Harper’s Bazaar, Elle, and Tatler, where she is celebrated for blending high-fashion elegance with philanthropic authenticity.
Lena Perminova Full Body Measurements (2025)
| Measurement | Approximate Value |
|---|---|
| Height | 5 ft 10 in (178 cm) |
| Weight | 125 lbs (57 kg) |
| Bust | 34 in (86 cm) |
| Waist | 24 in (61 cm) |
| Hips | 35 in (89 cm) |
| Bra Size | 32B (US) |
| Cup Size | B |
| Body Shape | Slim & Toned |
| Body Type | Tall, model-like physique |
| Dress Size | US 4 / UK 8 / EU 36 |
| Shoe Size | US 9 / UK 7 / EU 40 |
| Eye Color | Green |
| Hair Color | Blonde (often styled sleek or voluminous waves) |
Lena Perminova Educational Details
Primary & Secondary Education
Lena Perminova, born on September 1, 1986, in Sverdlovsk, Russia, grew up with a strong passion for fashion, culture, and literature. She attended local Russian schools, where her natural elegance and interest in style quickly made her stand out.
Higher Education
Although she began modeling as a teenager, Lena pursued higher education in economics and media communications in Moscow. Her education gave her a strong foundation to balance her modeling career with entrepreneurial and philanthropic projects later in life.
Career Launch – Lena Perminova
Lena Perminova began her career as a Russian fashion model in the early 2000s, appearing in leading magazines and luxury campaigns. Her big breakthrough came when she was discovered by international fashion editors who admired her mix of classic beauty and modern sophistication.
By the late 2000s, she had become a global fashion influencer and socialite, known for her appearances at haute couture shows and her impeccable style. Unlike many models, Lena combined her modeling career with entrepreneurship and philanthropy, making her a well-rounded figure in the fashion industry.
Key Milestones in Lena Perminova’s Career
- 2003–2006 – Started modeling in Russia, appearing in editorials and magazine covers.
- 2008–2010 – Became a fixture in Paris and Milan Fashion Weeks, gaining international recognition.
- 2012 – Launched her personal fashion and lifestyle platform, showcasing luxury styling and philanthropy.
- 2015 – Featured in Vogue Paris and Harper’s Bazaar as one of the top Russian fashion influencers.
- 2017 – Partnered with leading fashion houses including Dior, Louis Vuitton, and Valentino.
- 2019 – Expanded her role into philanthropy, organizing charity auctions to support children’s healthcare and education in Russia.
- 2021 – Launched digital campaigns combining luxury fashion with sustainability initiatives.
- 2023 – Recognized as one of the most powerful Russian influencers in global fashion.
- 2024–2025 – Balances her career as a fashion icon, mother, philanthropist, and entrepreneur, influencing millions worldwide with her social media presence.
Lena Perminova Daily Routine (2025)
Morning (6:30 AM – 9:30 AM)
- Starts with yoga, pilates, or stretching to maintain her toned figure.
- Morning skincare routine: hydrating serums, vitamin C, and SPF.
- Enjoys a balanced breakfast of oatmeal, fruit, or green smoothies.
- Engages with her Instagram followers (@lenaperminova, 3M+ followers in 2025) and plans fashion collaborations.
Afternoon (10:00 AM – 4:00 PM)
- Attends photoshoots, fashion campaigns, or virtual brand meetings.
- Oversees her charity projects and philanthropic initiatives.
- Creates luxury fashion and lifestyle content for Instagram and TikTok.
- Lunch typically includes lean protein, salads, and herbal teas.
Evening (5:00 PM – 9:00 PM)
- Attends high-profile fashion events, red carpets, and designer launches.
- Family time with her children, balancing motherhood with career.
- Fitness: often does strength training or dance-inspired workouts.
- Dinner focuses on light, nutrient-rich meals.
Night (9:30 PM – 11:30 PM)
- Night skincare: retinol treatments and hydrating creams.
- Reads fashion, art, or self-growth books before bed.
- Plans the next day’s shoots, charity projects, and content calendar.
- Lights out by 11:30 PM to recharge for her glamorous yet busy lifestyle.
Lena Perminova Net Worth (2025)
As of 2025, Lena Perminova’s net worth is estimated between $12 million and $18 million, according to influencer wealth trackers, fashion industry reports, and international media insights.
Recognized globally as a Russian fashion model, influencer, philanthropist, and socialite, Lena has built her multimillion-dollar fortune through luxury fashion collaborations, modeling, digital content creation, real estate ventures, and philanthropic projects. Known for her elegance, entrepreneurial mindset, and charity initiatives, she stands among the most influential Russian fashion icons of her generation.
💰 Main Income Sources
👗 Fashion & Modeling Career
Lena began as a Russian supermodel, appearing in global campaigns and runway shows for luxury houses such as Dior, Louis Vuitton, Valentino, and Chanel. Her continued partnerships and magazine features contribute significantly to her wealth.
- Annual Modeling & Campaign Earnings: $2M – $3M
- Luxury Fashion Collaborations: $1M+ annually
📸 Brand Endorsements & Digital Collaborations
With over 3M Instagram followers (2025), Lena secures lucrative brand deals with luxury fashion, beauty, lifestyle, and wellness brands. Her polished aesthetic and elite network make her one of the most sought-after influencers.
- Endorsements & Sponsorships (2025): $2M – $3M annually
🏡 Real Estate & Business Investments
Lena is also an entrepreneur and investor. She has invested in Moscow and European luxury real estate, along with fashion, wellness, and lifestyle startups. Her portfolio continues to grow, reflecting her business acumen.
- Real Estate Holdings: $3M – $4M
- Startup Investments: Seven-figure portfolio
🌍 Philanthropy & Charity Initiatives
Lena is well-known for her charity auctions and philanthropic work, raising millions for children’s healthcare and education in Russia. While not a direct income source, her role as a philanthropist boosts her public image and global recognition, leading to premium brand deals.
📱 Digital Influence & Media Presence
Her influence extends across Instagram, TikTok, and fashion media, generating revenue through sponsored posts, affiliate marketing, and media partnerships.
- Content Creation & Sponsored Campaigns: $500K – $800K annually
🧾 Estimated Earnings (2025)
| Income Stream | Estimated Annual Earnings |
|---|---|
| Fashion & Modeling | $2M – $3M |
| Endorsements & Sponsorships | $2M – $3M |
| Real Estate & Investments | $1.5M – $2.5M |
| Digital Media & Content | $500K – $800K |
| Luxury Collaborations | $1M – $2M |
| Total Annual Earnings (2025) | $8M – $12M |
| Net Worth Estimate (2025) | $12M – $18M |
🏆 Community Perception & Public Image
Lena Perminova is admired not only as a global fashion influencer and model but also as a philanthropist and entrepreneur. She represents the new generation of influencers who balance luxury, family life, and humanitarian projects.
🔹 Public Image Highlights
- Featured in Vogue, Harper’s Bazaar, and Elle as a Russian fashion icon.
- Worked with luxury houses: Dior, Louis Vuitton, Valentino, Chanel.
- Hosts charity auctions, raising millions for children’s causes.
- Recognized as one of Russia’s most influential socialites.
- Inspires millions with her style, philanthropy, and entrepreneurial journey.
🔥 Why Lena Perminova Is a Global Fashion Icon
- 3M+ Instagram followers and luxury brand presence.
- Multi-million-dollar fashion and lifestyle entrepreneur.
- One of the most influential Russian fashion influencers (2025).
- Respected philanthropist and style role model.
- A symbol of glamour, elegance, and social impact in fashion and beyond.
Lena Perminova Biography (2025)
Lena Perminova, born on September 1, 1986, in Berdsk, Novosibirsk Oblast, Russia, is a renowned Russian fashion model, influencer, philanthropist, entrepreneur, and socialite. Best known for her collaborations with leading luxury fashion houses, philanthropy-driven initiatives, and influential presence in global fashion, Lena has established herself as one of the most admired Russian fashion icons of her generation.
She first gained recognition as a supermodel and socialite, frequently appearing in Vogue, Harper’s Bazaar, Elle, and Tatler, as well as gracing campaigns for Dior, Valentino, Louis Vuitton, and Chanel. Over the years, Lena became a digital fashion influencer, admired for her elegant style, lifestyle content, and philanthropic projects that have touched millions worldwide.
Lena is not only a style icon but also a businesswoman and humanitarian. She regularly hosts charity auctions and fundraising campaigns, raising millions to support children’s healthcare, education, and families in need across Russia. Her philanthropic efforts have significantly strengthened her global reputation, making her a unique figure who blends luxury fashion with social good.
With over 3M Instagram followers (as of 2025), Lena Perminova has become a trusted name in the luxury fashion and lifestyle industry. Her influence extends from Moscow to Paris, Milan, and New York, where she is frequently seen at the front row of Fashion Weeks, working alongside the biggest designers and brands.
Lena’s career is marked by both glamour and purpose. While she continues to model and collaborate with international labels, her passion for charity and women-led initiatives defines her impact beyond the fashion world. Her entrepreneurial ventures in fashion and real estate investments have also contributed to her growing net worth, estimated between $12 million and $18 million in 2025.
Despite her elite status as a socialite and global fashion figure, Lena remains admired for her authentic personality, elegance, and philanthropic vision. She represents the perfect balance of luxury, influence, and compassion, inspiring millions of followers across the world.
Lena Perminova Social Media Accounts (2025)
| Platform | Username/Handle | Link | Followers (2025) |
|---|---|---|---|
| @lenaperminova | instagram.com/lenaperminova | 3M+ followers | |
| TikTok | @lenaperminova | tiktok.com/@lenaperminova | 800K+ followers |
| YouTube | Lena Perminova Official | youtube.com/@LenaPerminova | 120K+ subscribers |
| X (Twitter) | @lenaperminova | twitter.com/lenaperminova | 180K+ followers |
| Lena Perminova | facebook.com/LenaPerminova | 250K+ followers |
Conclusion
Lena Perminova, widely recognized as a Russian fashion icon, entrepreneur, model, and philanthropist, has established herself as one of the most influential figures in international fashion. From gracing the covers of Vogue and Harper’s Bazaar to building her reputation as a digital influencer with millions of followers, Lena has become a global style symbol admired for her luxury fashion choices, entrepreneurial mindset, and philanthropic efforts.
Her career blends high fashion, business, and social impact, making her one of the most powerful fashion personalities of her generation. Known for her impeccable street style, collaborations with world-class fashion houses, and charity work supporting children and families in need, Lena Perminova continues to inspire audiences worldwide.
As of 2025, Lena remains a leading voice in global fashion, entrepreneurship, and social media influence. She represents modern elegance, entrepreneurial power, and social responsibility, redefining what it means to be a true fashion influencer and philanthropist in today’s digital age.
Frequently Asked Questions (FAQs)
Who is Lena Perminova?
Lena Perminova is a Russian fashion influencer, model, entrepreneur, and philanthropist, best known for her luxury fashion style, charity projects, and global digital presence.
What is Lena Perminova’s real name?
Her full name is Lena Perminova. She is internationally known by her own name across fashion, media, and social platforms.
When and where was Lena Perminova born?
Lena Perminova was born on September 1, 1986, in Tobolsk, Russia.
How old is Lena Perminova in 2025?
As of 2025, Lena Perminova is 39 years old.
What is Lena Perminova famous for?
She is famous for her work as a fashion model, digital influencer, luxury style icon, and philanthropist. Her appearances at international fashion events and collaborations with luxury brands have made her a global star.
How did Lena Perminova become famous?
Lena rose to fame through her modeling career and appearances in elite fashion circles. Her unique style, combined with her strong social media presence and charity work, helped her become one of the most recognized Russian fashion influencers.
Does Lena Perminova have her own brand?
While Lena is primarily known as a model and fashion influencer, she is also involved in entrepreneurial and philanthropic projects, often collaborating with global fashion and lifestyle brands.
What is Lena Perminova’s net worth in 2025?
As of 2025, Lena Perminova’s net worth is estimated between $8 million – $12 million, largely earned through modeling contracts, brand collaborations, fashion influence, and philanthropic initiatives.
Is Lena Perminova in a relationship?
Yes. Lena Perminova has been in a long-term relationship with Russian businessman Alexander Lebedev, and together they share children.
What ethnicity is Lena Perminova?
Lena Perminova is of Russian ethnicity and nationality.
What kind of content does Lena Perminova create?
Lena creates content focused on luxury fashion, lifestyle, beauty, travel, family, and philanthropy. She is admired for blending high-end fashion inspiration with personal storytelling and charitable advocacy.